Privacy Policy

1. Who we are

Our website addresses are t4.education and edleadersforum.com.

We are BVU Ventures Limited, a UK-registered company (Company Number: 12392815; ICO Registration Number: ZA819235), operating under two distinct brands: T4 Education and The Education Leaders Forum (ELF). Throughout this policy, references to “T4 Education,” “T4,” “The Education Leaders Forum,” “ELF,” “we,” “us,” or “our” refer collectively to BVU Ventures Limited and its operations under both brand names.

T4 Education is an organisation committed to providing engaging tools, initiatives, competitions, give-aways, and events for teachers and schools which help to improve the quality of education (our Services). As an organisation, we work closely with teachers and schools from around the world, event sponsors, and other partners.

T4 Education and The Education Leaders Forum (ELF) are both brands operated by BVU Ventures Limited, a UK-registered company. To deliver a seamless and consistent experience across our platforms, we use a shared CRM system to store and manage personal data submitted via both T4 and ELF services. Both platforms are committed to responsible data handling, in line with the UK GDPR and global best practices.

If you have any specific concerns around privacy or require further information about how we handle your personal information, please get in touch with us directly:

By post: 4 Grovelands, Boundary Way, Hemel Hempstead, Hertfordshire, UK, HP2 7TE
By email: hello@t4.education

2. Scope and acknowledgement

This Notice applies to any personal data (also referred to as personal information, information, or data) processed as a result of your use of our Services. That is any information capable of identifying you, either directly or indirectly, and generally comprises the information you submit to us when you use any of our Services.

Please read this notice to understand when, with whom, and under what circumstances we may share or otherwise process your information.

Please note that if you decide to directly share your information with any third parties while using our Services, such third parties will use your information in accordance with their own data handling policies and we are unable to take any responsibility for their data processing activities.

We do not offer Services to minors. If you’re younger than the legal age in your country of residence, you are not allowed to use our Services, but you may still take part in the public vote for the World Best School Prizes, apply to the World Education Medals, and other contests we run in the future.

ELF members may engage with various platforms, including but not limited to email communications, website, WhatsApp, social media, events, or calls for:

Membership registration (individual or enterprise)
Participation in in-person and virtual events
WhatsApp groups, newsletters, and email communications
Sharing of insights, professional opinions, and business information in curated community formats
Inclusion in published reports, visuals, and thought leadership materials, subject to consent.

Both T4 and ELF operate shared databases and systems for CRM and event coordination purposes.

By submitting personal data to us, you acknowledge that you have read this Notice.

3. Personal data processing

This section sets out the main types of personal data processing we carry out in connection with the various Service lines we offer. It also details the processing purposes and the lawful grounds for processing in accordance with the requirements of data protection law. For the purposes of the law, we act as ‘controller’.

3.1 Our programmes, such as the ‘Best School to Work’ programme

The Best School to Work initiative is designed to help schools foster a healthier and more productive working environment. By participating in this program, educators will have the opportunity to make positive changes in school culture and identify areas that need focus and development. This Service requires the following information:

Relevant data: Your name, email address, and employer name.
Purpose for processing: to gather your responses to our survey in view of assessing, using our own proprietary methodology, how good your school is to work at, on the basis of the responses received from you and your peers. Please note the survey is anonymous, and your name will not be attached to your responses when reporting those to your employer.
Legal justification: the processing is subject to your consent, ie, you decide whether or not you wish to participate in the survey.

If you decide to take part in the survey (paid for by your employer) about our Best School to Work for award, we will use your name and email address after you complete the survey. We will process this information to invite you to the T4 community, and with your consent, share it with the ELF community. Our legal justification is our legitimate interests that are to fulfil our contractual commitments towards your employer in relation to Best School to Work, which include inviting your employer’s members of staff to the professional development opportunities available at T4 and ELF Communities. You decide whether to join or not, and you can always unsubscribe.

3.2 Our competitions and awards, such as the ‘World’s Best School Prizes’ and the ‘World Education Medal’

The World’s Best School Prizes and the World Education Medal are one of the world’s most prestigious education awards, giving inspirational schools and leaders a global platform so others can replicate their best practices. Through this platform, we aim to celebrate schools everywhere for the pivotal role they play in developing the next generation of learners and for their enormous contribution to society’s progress. This Service requires the following information:

Relevant data: Your first name, last name, gender, email address, mobile phone, job title, country location, and any other information you communicate to us, including your linkage to the applicant school. In addition to that, your school’s information and the personal contact details of the referees you’ve selected to verify your application, if needed. We shall require further information if needed.
Purpose for processing: To enter the contest and verify the information of the application, if needed, and contact you.
Legal justification: Where you request the Services directly, the processing is necessary for the performance of the contract between ourselves. Where that isn’t the case, then we rely on our legitimate interests that are to develop the contest, to award the Prizes and, where applicable, to report to any sponsoring organisations.

If you decide to take part in the public vote for the school you support in any of the competitions we organise, we will ask you for your name, email address, country of residence, and, where applicable, other relevant information. We will process this information for the purpose of our legitimate interests, which are ensuring voting is fair and genuine.

3.3 Our T4 community

T4 Education runs a community of 200,000+ educators and leaders on the Internet (email and social media), called the T4 Community and delivers peer-to-peer Masterclasses, thought-provoking insights and articles, our monthly newsletter, and more. This Service requires the following information:

Relevant data: (1) the information you put in on the registration form and the content you share in our community; (2) aggregated statistics about your use of and engagement with the T4 Community.
Purpose for processing: the information you share with us (1) will be processed for the purpose of providing our Services, which include the T4 Community. The information we receive from the T4 Community(2) will be processed for the purpose of analysing and improving our Services.
Legal justification: (1) the processing is necessary for the performance of the contract between us and you; (2) the processing is necessary for our legitimate interests, which are to improve our Services.

3.4 Events

We organise various events for the purpose of advancing the mission of our organisation, which is to help improve the quality of education across the globe. Event(s) organisation and registration require the following information:

Relevant data: Your first name, last name, email address, nationality, whether you are a teacher, company revenue range, seniority in the organisation, your country location, your WhatsApp number, and any other information you communicate to us.
Purpose for processing: To grant you access to our Services and to verify your registration where necessary.
Legal justification: The processing is necessary for the performance of the contract between us and you.

We do not sell personal data. However, in order to produce a successful event, we need to work with a number of third parties who help us with funding, advertising, management, and subscriptions. Where legally permitted, we may share your information with such third parties, either on the basis of our legitimate interests or on the basis of your explicit permission.

3.5 Our ELF community & relevant services

ELF Services include private invite-only WhatsApp communities, virtual and in-person events, peer networking, member directories, quarterly newsletters, and personalised invitations to community-specific programming.

Relevant data:
- Full name, email, job title, employer, country of operation, group revenue of your business, nationality, dietary preferences, and WhatsApp number.
- Biography, professional photographs, and LinkedIn profiles if you are nominated to join our communities, calls, or events.
- Photographs, video, or audio recordings from events that are in-person or virtual.
- Member business information (e.g., revenue tier for pricing and segmentation).
Purpose of processing: To enable community access and onboarding, facilitate tailored event invitations and communications, manage peer-to-peer interaction and business collaborations amongst member firms, highlight member contributions in newsletters and public materials (with permission), and to analyse community participation and engagement for service improvement.
Legal justification: Processing this data is necessary to fulfil contractual obligations (membership or participation agreement), assess and act on legitimate interest to build trusted, tailored experiences and improve offerings, and to promote Services within the membership community and to potential members.
We do not share your WhatsApp number with interested parties without your consent; however, the number is visible to all members within the ELF WhatsApp community, and ELF does not withhold any responsibility if that is used for outreach.

3.6 LinkedIn group or any other social networking group

As part of the ELF community experience, we offer members the opportunity to join a private, invitation-only LinkedIn group. This group is designed to foster professional connections, discussion of sector trends, and sharing of opportunities relevant to our membership.

Relevant data:
- Your LinkedIn profile (including name, job title, company, photo, location, and any other public LinkedIn profile details) will be visible to other members of the group.
- Any content you choose to post, comment on, or react to in the group will be visible to other participants.
Purpose for processing: Purpose for processing: To provide a platform for ELF members (current and former) to maintain professional connections and exchange sector-relevant information.
Legal justification:
- Participation is entirely voluntary and based on your consent.
- You may request to join or leave the group at any time.
- No personal data is shared by BVU Ventures with LinkedIn – members must join the group using their own LinkedIn profiles under LinkedIn’s own terms and privacy policies, with ELF having no control over it.
Additional considerations:
- Members are reminded to abide by the ELF Code of Conduct, including maintaining confidentiality and acting with professionalism.
- Please do not share sensitive or member-specific content in the group unless you have explicit permission to do so.
- The group will be moderated by the ELF team to ensure respectful and relevant engagement.

3.7 General personal data processing

In addition to the personal data processing relating to our specific Service offering(s), we further engage in the following activities that apply across all our Service lines.

3.7.1 Customer relationship management: This includes activities related to your account.

As BVU Ventures operates a shared CRM environment, authorised personnel from both T4 and ELF may have access to your information – such as, but not limited to, your name, contact details, organisational information, professional affiliation, event participation history, and communication preferences – for the purposes of delivering our services, managing relationships, and personalising your experience across both brands.

Strict access controls are in place to limit use to relevant purposes only.

Relevant data: Your first name, last name, email address, whether you are a teacher, your country location, and any other information you communicate to us.
Purpose for processing: To handle any enquiries we may receive from you in connection with our Services and to notify you in relation to any updates or changes to our Services.
Legal justification: The processing of this data is based on our legitimate interests in running an efficient, integrated service under a single corporate entity (BVU Ventures), improving user experience, and fulfilling our contractual obligations to members and users. Where required by law – particularly for marketing or promotional outreach – we will seek your explicit consent before using your data.
Data access and security: Access to personal data within the CRM is controlled. Staff members are only permitted to access data that is relevant to their role and responsibilities. We implement appropriate technical and organisational measures to ensure your data is secure and processed in accordance with applicable data protection laws.

3.7.2. Direct marketing: this includes our own marketing that we send to interested parties.

Relevant data: Your first name, last name, email address, whether you are a teacher, your country location, and any other information you communicate to us.
Purpose for processing: To notify you via email of our Services, eg, events, opportunities, news, and surveys that we and our sponsors and partners operate (sponsors being relevant to T4 and/or ELF Events only).
Legal justification: The processing is necessary for our legitimate interests that are to promote our Services and the services of our sponsors and partners(where you’ve expressed interest in our sponsors and partners). You can unsubscribe at any time. Where legally required to collect your consent for direct marketing, then we’ll seek your permission.

3.7.3. Third-party marketing: This includes sponsored content that you’ve requested us to deliver.

Relevant data: Your first name, last name, email address, whether you are a teacher, your country location, and any other information you consent to share with third parties at the point of collection.
Purpose for processing: To allow our sponsors and partners to reach out to you directly in relation to their products and services that they believe may appeal to you (relevant to T4, ELF, and any other relevant events only).
Legal justification: The processing is made pursuant to your consent that either we or our sponsors or partners obtain. You can unsubscribe at any time.

3.7.4. Research into school and educator best practices: this includes information generated by our expert educator panels, but also other information generated by your use of all our Services.

Relevant data: Your first name, last name, email address, whether you are a teacher, and any other information you communicate to us when using our Services.
Purpose for processing: To conduct various research, surveys, or polls in relation to different trends in the education sector that we have identified.
Legal justification: The processing is necessary for our legitimate interests that are to develop, adjust, improve, and provide our Services. Where legally required, we will seek your permission before using your information in relation to this part of our business.

3.7.5. Reporting insights derived from data: From time to time, we report on the insights we’ve obtained about education across the globe. Reports do not feature personal information but do need it in order to be generated.

Relevant data: Any information you submit to us when using our Services.
Purpose for processing: To anonymise the personal data we hold in view of compiling various aggregate statistics and reporting these to clients and partners, or simply publishing such insights online.
Legal justification: The processing is necessary for our legitimate interests that are to develop, adjust, improve, and provide our Services. Where legally required, we will seek your permission before using your information in relation to this part of our business.

4. Personal data disclosures

We may disclose your personal data to the following recipients.

4.1 Partners and sponsors (relevant to T4 and ELF Events only)

For T4 events and initiatives: We may disclose the information you submit to us at event registration and during events to the partners who help us organise our events (such as schools and other educational institutions and organisations) and with sponsors who help fund our events. Disclosures to sponsors are always subject to your consent.
For ELF events and initiatives, we may share minimal and relevant information (such as names and job titles of participating executives) with sponsors or partners (e.g., PE/VC firms, education consultancies, etc.) for networking or strategic partnership purposes. Any such sharing is based on prior consent or a legitimate interest to create high-value, curated collaboration.
Please note, if you are an ELF member, your WhatsApp number will not be shared with anyone external to ELF without your consent.
Photos or recordings from ELF events should not be published or used in promotional material without explicit verbal or written consent obtained on-site or in advance.
On the following legal grounds:
- Where the disclosure is for the purposes of reporting aggregate data, that is necessary for our partners’ legitimate interests, which are to enable them to better understand event performance.
- Where the disclosure is for the purposes of direct marketing by our sponsors and partners that are made pursuant to your consent.

4.2 Suppliers

For the following purposes:
- (1) We may disclose your personal data to our suppliers who help us run our business. Our suppliers may process your personal data on our behalf solely in accordance with our instructions and pursuant to a written agreement.
- (2) For example, we use suppliers of various technologies, such as event production, video conferencing, web hosting, cloud storage, analytics, email delivery, customer relationship management, online polls, and other services.
- (3) We may also use suppliers such as social media companies and search engines in order to promote our Services. We may share your email address or device ID with these suppliers.
On the following legal grounds: This is either:
- (1) necessary for the performance of the contract between us and you; or
- (2) necessary for the purposes of our legitimate interests that are connected to the proper administration of our business; or
- (3) necessary for the purposes of our legitimate interests that are to promote our Services.
- When none of the above applies, we will seek your consent in order to use a certain supplier with respect to your personal data.

4.3 Advisors

For the following purposes: We may disclose certain personal data to our professional advisors that are usually regulated by a competent authority (lawyers, accountants, etc.), where that proves necessary.
On the following legal grounds: This is necessary for the purposes of the legitimate interests that we pursue, namely the proper administration of our business and compliance with applicable law.

4.4 Authorities

For the following purposes: We may disclose certain personal data to the court service or regulators, or law enforcement agencies in connection with proceedings or investigations where we are compelled to do so.
On the following legal grounds: We would do this if we need to comply with a legal obligation or when in pursuit of our legitimate interests, namely the protection of our business.

4.5 In the event of corporate restructuring

For the following purposes: If we sell or buy any assets or the business, we may disclose your personal data to the prospective seller or buyer of such business or assets. Conversely, if we are acquired by another business, personal information about our customers will be transferred to the buyer.
On the following legal grounds: This is necessary for the purposes of the legitimate interests, namely the proper administration of our business and our continued ability to provide our Services

4.6 ELF peer-to-peer communication

ELF is designed as a collaborative platform. By joining, members consent to having their professional contact details shared with fellow members (e.g., in WhatsApp groups or internal lists) for community purposes. Members are expected to respect the confidentiality and privacy rules as outlined in ELF’s Code of Conduct.

5. Transfer of personal data in and out of the European Economic Area (EEA) and the United Kingdom (UK)

Our events and initiatives are global, but we are a UK-based organisation and as such we comply with local law when it comes to data protection. The GDPR offers one of the highest degrees of protection of personal data. The legal regime also imposes restrictions on data exports out of the EEA and the UK. While many non-EEA territories do not impose any restrictions on transfers of personal data to the EEA, we employ contractual safeguards for the protection of any personal data we transfer out of the EEA or the UK. Such data transfers are protected with model data protection clauses approved by the European Commission and endorsed by the UK Information Commissioner’s Office. Since 2023, transfers to most of our partners in the USA are based on the EU-US Data Privacy Framework. While we store information predominantly in the UK, the very nature of Internet communications means that at least some of the personal data processed by us and the parties we share it with may be transferred in and out of the EEA or the UK. Please contact us if you would wish to have further details of the specific safeguards applied to the export of your personal data outside the EEA or the UK (where applicable).

6. Your rights over your information

We are committed to fulfilling your data protection rights enshrined in the GDPR. Please use our contact details provided at the beginning of this Notice if you wish to exercise the following rights in respect of the personal data about you that we process:

to be informed
to access
to rectification
to erasure
to restrict processing
to object to profiling
to data portability
to complain to the Information Commissioner’s Office
to withdraw consent.

Detailed information on the full content of your rights (and the conditions that apply) is provided by the United Kingdom’s Information Commissioner’s Office and is available on their website: Your Data Matters (ICO).

7. Information security

We maintain physical, electronic, and procedural safeguards to protect personal data in accordance with data protection legislation requirements. We only use suppliers who undertake to maintain comprehensive Information Security Programs with effective administrative, technical, and physical safeguards capable of identifying, detecting, protecting against, responding to, and recovering from security incidents. However, please be aware that no data transmission over the Internet can be guaranteed to be absolutely secure from intrusion. To protect yourself, please do not upload any particularly sensitive or confidential information online. If you need to share something with us in absolute confidence, please get in touch to discuss the most appropriate means of exchanging such correspondence.

8. Data retention period

We shall retain your personal data until you request us to no longer hold it, unless we are required to keep it by law. If your personal data becomes irrelevant for the purpose for which it was originally collected, then we will securely dispose of it. In order to determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure, the purposes for which we process personal data and whether we can achieve those purposes through other means, and the applicable legal requirements. Please note that the foregoing does not apply to any personal data that has been irreversibly anonymised, meaning data rendered anonymous in such a manner that you are no longer identifiable from such data. Under the applicable law, such data is not deemed personal and may be retained and shared indefinitely. Please note that where we seek your permission to share your information with our partners and sponsors, your data shall be retained in accordance with their own privacy notices. Please always inquire about our partners’ and sponsors’ data handling practices before you decide to share any of your information with them. For ELF members, data is retained only while membership is active or for the duration required to support re-engagement or financial/accounting obligations (up to 6 years for invoicing purposes).

9. Changes

We reserve the right to amend this Notice from time to time. Any changes we make in the future will be published on our Website, and it is your responsibility to consult the Website regularly in order to acquaint yourself with such changes.

10. Tracking technologies on our website

Some commonly used tracking technologies, particularly those that track users’ browsing behaviour across the web, are perceived by data protection regulators as privacy-intrusive. We are, therefore, presenting the below information to our website visitors and direct marketing material recipients in order to explain why and how we use these technologies. You can learn more about web-based tracking technologies, also referred to as ‘cookies’, at www.AboutCookies.org or AllAboutCookies.org.
You can at any time change or withdraw your consent from the Cookie Declaration on our website.

Your consent applies to the following domains: t4.education and edleadersforum.com.

Please use the cookies prompt you receive on our website to select what kind of ‘cookies’ you’d like to receive.

The following Cookies are in use on our website:

Tracker ID UserMatchHistory

Party serving it: LinkedIn
Purpose: Used to track visitors on multiple websites, in order to present relevant advertisements based on the visitor’s preferences.
Lifespan: 1 month

Tracker ID: bscookie

Party serving it: LinkedIn
Purpose: This cookie is a browser ID cookie set by LinkedIn Share Buttons and ad tags.
Lifespan: 2 years

Tracker ID: lidc

Party serving it: LinkedIn
Purpose: LinkedIn sets the lidc cookie to facilitate data center selection.
Lifespan: 1 day

Tracker ID: AnalyticsSyncHistory

Party serving it: LinkedIn
Purpose: Used to store information about the time a sync with the lms_analytics cookie took place for users in the Designated Countries
Lifespan: 1 month

Tracker ID: _fbp

Party serving it: Facebook
Purpose: To display advertisements when either on Facebook or on a digital platform powered by Facebook advertising, after visiting the website.
Lifespan: 3 months

Tracker ID: CONSENT

Party serving it: YouTube
Purpose: YouTube sets this cookie via embedded YouTube videos and registers anonymous statistical data.
Lifespan: 2 years

Tracker ID: lang

Party serving it: LinkedIn
Purpose: This cookie is used to store the language preferences of a user to serve up content in that stored language the next time the user visits the website.
Lifespan: session

Tracker ID: li_gc

Party serving it: LinkedIn
Purpose: Used to storethe consent of guests regarding the use of cookies for non-essential purposes
Lifespan: 2 years

Tracker ID: __hs_opt_out

Party serving it: Hubspot
Purpose: This cookie is used by the opt-in privacy policy to remember not to ask the visitor to accept cookies again. This cookie is set when you give visitors the choice to opt out of cookies. It contains the string “yes” or “no”.
Lifespan: It expires in 6 months.

Tracker ID:__hs_do_not_track

Party serving it: Hubspot
Purpose: This cookie can be set to prevent the tracking code from sending any information to HubSpot. It contains the string “yes”.
Lifespan: It expires in 6 months.

Tracker ID:__hs_initial_opt_in

Party serving it: Hubspot
Purpose: This cookie is used to prevent the banner from always displaying when visitors are browsing in strict mode. It contains the string “yes” or “no”.
Lifespan: It expires in seven days.

Tracker ID:__hs_cookie_cat_pref

Party serving it: Hubspot
Purpose: This cookie is used to record the categories a visitor consented to. It contains data on the consented categories.
Lifespan: It expires in 6 months.

Tracker ID:__hs_gpc_banner_dismiss

Party serving it: Hubspot
Purpose: This cookie is used when the Global Privacy Control banner is dismissed. It contains the string “yes” or “no”.
Lifespan: It expires in 180 days.

Tracker ID: hs_ab_test

Party serving it: Hubspot
Purpose: This cookie is used to consistently serve visitors the same version of an A/B test page they’ve seen before. It contains the ID of the A/B test page and the ID of the variation that was chosen for the visitor.
Lifespan: It expires at the end of the session.

Tracker ID: _key

Party serving it: Hubspot
Purpose: When visiting a password-protected page, this cookie is set so future visits to the page from the same browser do not require login again. The cookie name is unique for each password-protected page. It contains an encrypted version of the password, so future visits to the page will not require the password again.
Lifespan: It expires in 14 days.

Tracker ID: hs-messages-is-open

Party serving it: Hubspot
Purpose: This cookie is used to determine and save whether the chat widget is open for future visits. It is set in your visitor’s browser when they start a new chat, and resets to re-close the widget after 30 minutes of inactivity. If your visitor manually closes the chat widget, it will prevent the widget from re-opening on subsequent page loads in that browser session for 30 minutes. It contains a boolean value of True if present.
Lifespan: It expires in 30 minutes.

Tracker ID: hs-messages-hide-welcome-message

Party serving it: Hubspot
Purpose: This cookie is used to prevent the chat widget welcome message from appearing again for one day after it is dismissed. It contains a Boolean value of True or False.
Lifespan: It expires in one day.

Tracker ID:__hsmem

Party serving it: Hubspot
Purpose: This cookie is set when visitors log in to a HubSpot-hosted site. It contains encrypted data that identifies the membership user when they are currently logged in.
Lifespan: It expires in seven days.

Tracker ID: hs-membership-csrf

Party serving it: Hubspot
Purpose: This cookie is used to ensure that content membership logins cannot be forged. It contains a random string of letters and numbers used to verify that a membership login is authentic.
Lifespan: It expires at the end of the session.

Tracker ID: – hs_langswitcher_choice

Party serving it: Hubspot
Purpose: This cookie is used to save a visitor’s selected language choice when viewing pages in multiple languages. It is set when a visitor selects a language from the language switcher and is used as a language preference to redirect them to sites in their chosen language in the future if they are available. It contains a colon-delimited string with the ISO639 language code choice on the left and the top-level private domain it applies to on the right. An example will be “EN-US:hubspot.com”.
Lifespan: It expires in two years.

Tracker ID: – __cfruid

Party serving it: Hubspot
Purpose: This cookie is set by HubSpot’s CDN provider because of their rate-limiting policies.
Lifespan: It expires at the end of the session.

Tracker ID: – __cf_bm

Party serving it: Hubspot
Purpose: This cookie is set by HubSpot’s CDN provider and is a necessary cookie for bot protection.
Lifespan: It expires in 30 minutes.

Tracker ID: – __hstc

Party serving it: Hubspot
Purpose: The main cookie for tracking visitors. It contains the domain, hubspotutk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).
Lifespan: It expires in 6 months.

Tracker ID: Hubspotutk

Party serving it: Hubspot
Purpose: This cookie keeps track of a visitor’s identity. It is passed to HubSpot on form submission and used when deduplicating contacts. It contains an opaque GUID to represent the current visitor.
Lifespan: It expires in 6 months.

Tracker ID: __hssc

Party serving it: Hubspot
Purpose: This cookie keeps track of sessions.
This is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie. It contains the domain, viewCount (increments each pageView in a session), and session start timestamp.
Lifespan: It expires in 30 minutes.

Tracker ID: __hssrc

Party serving it: Hubspot
Purpose: Whenever HubSpot changes the session cookie, this cookie is also set to determine if the visitor has restarted their browser. If this cookie does not exist when HubSpot manages cookies, it is considered a new session. It contains the value “1” when present.
Lifespan: It expires at the end of the session.

Tracker ID: _gat

Party serving it: Google Analytics
Purpose: These cookies are installed by Google Universal Analytics to throttle the request rate to limit the collection of data on high-traffic sites. “Non-necessary”.
Lifespan: 1 minute

Tracker ID: _ga

Party serving it: Google Analytics
Purpose: This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, and campaign data and keep track of site usage for the site’s analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors. “Non-necessary”.
Lifespan: 1 year 11 months 28 days 23 hours 59 minutes.

Tracker ID: _gid

Party serving it: Google Analytics
Purpose: This cookie is installed by Google Analytics. The cookie is used to store information about how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected includes the number of visitors, the source from which they came, and the pages visited in an anonymous form. “Non-necessary”.
Lifespan: 23 hours 59 minutes

Date of last amendment:
25th September 2025